China Business Cast

Ep. 106: Making Taobao shopping available to foreigners with Jay Thornhill

Episode Summary

China is leading globally in E-commerce with players like Alibaba and JD.com paving the way. Most growth is coming from the domestic market tailored to the Chinese consumer. But as a foreigner living in China you want the same benefits as any of your peers in China. Welcome to the China Business Cast, I am your host Simon de Raadt and today we are going to talk about how to make shopping on Taobao, Tmall and JD.com available for non-Chinese speaker. For this episode we spoke with Jay Thornhill co-founder of Baopals chasing is China dream. Baopals is helping foreigners located in China with their online shopping in Taobao, the largest B2C platform in China. Tune in to hear more about his story going from a start-up into a mature business and how to scale servicing foreigners in China.

Episode Notes

About Jay Thornhill

Starting as a English teacher Jay is an Australian-American, born in Australia and grew up in the US. To cease his entrepreneurial spirit he left his home and travelled to China. With the intention of staying for 1 year he ended up staying for over 12 years now. 

In 2015 he ventured Baopals together with two of his friends Charlie and Tyler Baopals.com as the first platform to give foreigners in China an easy and enjoyable way to shop on Taobao, Tmall and JD.com. All 1 billion  plus products on these platforms are available, with up-to-date pricing and product info, in English, and reorganized to make shopping on baopals as easy as pie. The pas years they have sold over millions of product become a solid market leader in the industry.

They are an digital interface between the factory of the world and foreigners in China eager to buy online. With a multi-cultural team of 40 they are bound to make a bigger footprint for foreigners in China and exploring ways to service a much more global audience. And even paying it forward to other start-up entrepreneurs with different business services.

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